OUR MANIFESTO

After various system shocks in 2020, The Creator started as part of 2021 SF Design Week’s program to advance the discussion of POWER to challenge the status quo and demonstrate the efficacy of thoughtful creation by connecting design-minded founders and venture investors.

But creation is about constant decision-making in an ongoing journey, more than just one-time access. So here it is, an open studio to document and feature the journey of creation.

At its core, design is a way to deliver deep meaning to people through experiences we craft. Under uncertainties, design plays a critical role in translating uncertainties into opportunities with radical listening, proactive problem-solving, empathetic inquiries, and rational optimism. Being design-minded sets the foundation for a more thoughtful approach to entrepreneurship: 

  • What are we creating? What would a world look like without this?

  • Who are we creating for? Do we deeply understand their needs?

  • How do we create when approaching complexity and scale? How can we create for both individuals and organizations? 

  • What are the overlooked and unforeseen consequences of creation? 

  • How can we include more diverse voices to participate in the process of creation? 

  • How to amplify positive feedback of creation to redistribute concentrated capital and power in the ecosystem?

As creators, we have agency over the change we want to see for our future, and now is the time. 

We want to use this opportunity to create a trustworthy community for founders, creative talents, and funders to inspire, connect, and collaborate on building new systems for a more sustainable, inclusive, and delightful future. 

We strongly encourage people with diverse backgrounds, including people of color, LGBTQ, immigrants, and international communities, to contribute to the discussion and invoke the change needed in our community — more accountability, equality, and justice.